What are you doing to meet consumers’ changing expectations? In a post-COVID-19 world, more people than ever are looking for contactless options. For car dealerships, this could mean purchasing vehicles online. However, it also means using contactless vehicle delivery and drop-off options for the service department.
Customers Now Prefer Contactless
Pre-COVID, contactless options were few and far between. However, 82% of consumers now say that contactless experience is important. This preference has spread to all types of industries and businesses, including telemedicine appointments, grocery delivery, and car dealerships.
There are several reasons that people prefer to go contactless. For some, it is about convenience and speed of service. For others, safety and health are the main concerns. And for introverts, some just feel more comfortable not having to interact with others.
Streamline the Service Process
A dealership can streamline the entire process by allowing customers to take control of their service appointment scheduling, drop-off, and pick-up. In addition, offering a contactless option simplifies the process.
Real-time communication between the service agent and the vehicle owner reduces delays. This allows the customer to adjust for changing time frames due to unforeseen vehicle repair circumstances. Perhaps a service department is running ahead of schedule and finishes a vehicle early. On the other hand, a vehicle could require more service than initially thought, requiring the vehicle to stay for longer than anticipated.
Get the Customers Out of Your Lobby
Get those customers out of your waiting lounge! Respectfully, of course. Nothing is more frustrating than waiting to speak with someone in a busy dealership service center. According to J.D. Power, the longer a customer waits, the lower their overall experience satisfaction. Nothing reinforces that a customer is just a number more than waiting in a long line with other customers.
Giving vehicle owners the ability to use contactless drop-off and pickup, you put the power back in the hands of the customer. They can arrive and leave without ever having to wait in line to speak with someone. Not only does it reduce the frustration your customers experience, it frees up your time and allows you to focus on less repetitive tasks than telling customers where their ride is or when their vehicle will be done being serviced.
Modernize Your Service Department
A service like Quickride allows a service department to offer a personalized service to vehicle owners. With Quickride, vehicle owners can make a service appointment when it’s most convenient for them. They can choose the service they want to be done with each visit and schedule a pickup time that works for their schedule.
Your dealership can stay competitive by offering the services that consumers expect. Offering a contactless option allows your dealership to remain competitive while meeting the expectations of today’s vehicle owners. Using a service like Quickride puts your service customers in control, allowing them to customize the experience to fit their needs.